Trade Mark Licence Agreement

Template: IP Licence Agreement:

To use name or trademark for merchandising in a different field or industry

Introduction to licence agreement  templates

This is what Net Lawman says about this template:

"This agreement allows one party to exploit the intellectual property rights in another product or work, in a different market, or applied in a different way.

Situations where a brand might be used in alternative applications include manufacture or production of:

  • toys for children based on characters from a television show or computer game

  • cosmetics showing the logo of a sporting event or sports club

  • clothes for children based on a successful adult label

  • garden tools or kitchen utensils under the name of a celebrity

There are options to control how the IP is used, which include

  • limitations on the duration of the agreement

  • where the merchandise can be sold and how

  • how the IP or brand can be used (what type of merchandising or the necessary quality of the products)

We have provided for both an up-front payment and a royalty based on sales. You can choose one or both. A licensor will often want a fixed sum immediately, just in case the merchandiser is not as good as hoped.

The IP may be supported by additional licensed material. That might be trade marks, registered designs or know-how that is essential to its operation, but which is not itself part of the rights. You license this extra material only in support of the main product. It is subject to stricter protection.

There are two reasons why you might wish to protect this additional material more strongly:

First, it may have far wider application and you may want to use it in the same market for other applications, or in other products and other markets.

The second reason is that you may not own all the supporting material. You may yourself use some IP which has been licensed from others."

Detailed guidance notes are provided with each template. Net Lawman offers a money back guarantee if the document is not what you need, as well as a legal review option if you want some professional assistance when you are drawing up your documents.


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